I built a small WordPress plugin today to fix a problem most visitors will never see.

JimLunsford.com already knew I was a person, but its structured data was telling a messier story: stale identity links, no canonical portrait, and one homepage signal describing “Jim Lunsford” as an organization.

So I fixed it the way I prefer to fix things: narrowly.

One site-specific plugin, one job.

Make the machine-readable version of me match the actual one.